Thursday, January 3, 2013

Social Media - giving a shot in the arm to cosmetic surgery

In an unexpected twist that a plastic surgeon can love, the growing popularity of social media may be giving an underlying boost to cosmetic procedures.  

A big part of social media is photo sharing.  How many times have we seen photos of ourselves taken at a wedding or a family reunion and our response was, “I never thought I looked that bad!” 

Mindshare, a global media network, studied 36,000 people in 36 countries and found that “photo sharing” among young people caused many to become concerned about their appearance.  

For example, according to Mindshare, chin implants increased by 71% in the U.S. last year.


In 2011 there were 316,848 breast augmentations performed.  This dramatic increase is due to increased use of silicone.

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